Oct 30
It’s November Sweeps!
Yes, while it is still technically October, this is the first day of November sweeps. Those of you who know me well enough are already aware that the idea of beginning something with the name November sweeps before November has actually even arrived is just the kind of thing that would typically annoy me to no end.
But I’m fine with it. Actually, I’m practically delighted about it.
Sweeps extends for four weeks, beginning on a Thursday and ending on a Wednesday. For the first time in about five years, this year’s November sweeps starts before Halloween, which means that it will end on the day before Thanksgiving. The past few years has had the year’s final ratings measurement period beginning on the first Thursday of November and ending on the Wednesday after Thanksgiving, which meant that we’d have to be back at work, putting in our 150% on the Friday after Turkey Day, while still miserable in our tryptophan-induced walking coma.
This year, on the other hand, (and as it always should be), I’ll be able to sit back and relax on that Friday. Or recover.
Bring on the bird!
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