Blogging

Next Bloggab (11/3): Finding Your Audience

Last Updated on August 26, 2017

This week’s Bloggab will focus on finding your audience.

Our special guest is Cendrine Marrouat.

Cendrine Marrouat is a social media coach, blogger, and curator, and one of Paper.li’s blog staff writers. Originally from France, she is the founder of Social Media Slant, a website that focuses on social media tips, tools, news, and stats for small businesses and solo-preneurs. She also hosts #smslantchat, a monthly Twitter discussion on the benefits and challenges of having a brand in this social media world. She has also released two social media books: The Little Big eBook on Blogging: 40 Traffic Generation Tips and The Little Big eBook on Social Media Audiences: Build Yours, Keep It, and Win.

In this week’s edition of Bloggab, she will help personal bloggers focus efforts on finding your audience with some of the same tricks business bloggers use.

We’ll talk about whether bloggers are better served in setting out to target an audience before they begin blogging, or blogging then watching to see who is and isn’t joining the audience, or a combination of the two.

We’ll also talk about how to figure out where to be to find and build that audience in terms of social media platforms. How many is too many? How many is not enough? And how do you decide where you should and shouldn’t go as you seek more readers.

For the first half of the hour, I’ll ask Cendrine some questions. Then I’ll open it up to everyone, so bring your questions to Monday night’s Bloggab and let’s talk about how to build your blog’s audience!

If you’ve never been part of a Twitter chat, it’s simple: it requires a Twitter account, which should be obvious. You can then use sites like Nurph, Twubs, Tweetchat or Tweetdeck; they’ll ask you to log in to your Twitter account, then allow them to authorize their service to post for you. You’ll then enter the name of the chat, in this case, “Bloggab”, and the services will filter in all tweets that contain that hashtag. And you can type your message and the services will automatically add the hashtag for you, so there’s one less thing for you to worry about!

the authorPatrick
Patrick is a Christian with more than 30 years experience in professional writing, producing and marketing. His professional background also includes social media, reporting for broadcast television and the web, directing, videography and photography. He enjoys getting to know people over coffee and spending time with his dog.

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