I stumbled across an article about ways that we can prevent burnout by simply blogging. The article makes good points but misses one important fact.
If you’re the creative type, one great way to prevent burnout is find a creative outlet for self-expression. Blogging, for many of us, serves as the perfect creative outlet.
Ariana Dimitrakis recently wrote about five ways blogging can prevent burnout. Her article is worth a read.
But what the article doesn’t mention is that for some of us, blogging can actually help cause the very burnout it’s helping others avoid.
Blogging burnout: The struggle is real.
If you’re the kind of blogger I am, you are, at times, too much of a perfectionist. You put a lot of pressure on yourself to make every article the best you can. But you realize that no matter how much you write, edit and rewrite, it’ll never be good enough.
You must force yourself to settle. We reach the point where we understand there’s a point at which it’s as good as it’ll reasonably get.
If that truly doesn’t seem good enough, then we scramble to write on a different topic. The clock ticks away toward our next deadline. We hate missing deadlines.
We hate missing them even when we are reasonably confident our audience wouldn’t notice if we did. (And in most cases, they wouldn’t.)
So we place lots of pressure on ourselves to be better, to be on time, and to always improve our work.
That pressure adds up. Sometimes, it adds up quickly.
You may already be aware that I recently made a change to my posting schedule. After more than six years of daily posting, I’ve reduced my schedule here to just Monday through Friday.
The reason? Well, for the last five-and-a-half of those six-and-a-half years, my primary job has been producing and curating content for the web. That’s a lot of content. Every single day. It felt like it was beginning to be too much.
Preventing burnout takes effort.
After more than 15 years of blogging, I’ve learned a few important points about avoiding blogging burnout:
- Give yourself permission to fail.
- Accept when a post is as good as it can get and publish.
- Be consistent with a blogging schedule that’s actually possible.
- Build plenty of time into your work schedule to recharge your creative batteries.
- Get out and experience life. Don’t spend all your time in front of a computer.
- Visit other blogs and websites. See how others write. Experience other writing styles.
- If your “real” job and your blog are too similar, you may need to find additional ways to avoid burning out from your blog.
Those are just a few tips, but they’ve helped me.
Blogging can be a great way to get your creative juices pumping. But if you’re not careful, it can be too much of a drain on those juices.
You have to watch to make sure you’re not burning yourself out just to publish the next great post.