Do You Have an Editorial Calendar? Do You Need One?


Do you ever decide in advance what you’re going to write about in your blog? Do you ever wish you could organize plans for specific posts or theme weeks?

The editorial calendar might be for you.

The idea was mentioned this past Sunday night during “Blogchat,”&nbsp a weekly real-time conversation conducted in the Twitter feed. Participants simply add the hashtag #blogchat to the end of their tweets as they discuss the topic of the evening, and others following on sites like TweetDeck can filter tweets that carry that particular hashtag.

The purpose of the editorial calendar is to help you manage when you’ll write and post specific entries. You could schedule generically, like making note of the fact that on Monday, you’ll do a post concerning some broad topic, or you can pencil in a specific post about a particular story or topic you want to cover.

The calendar can help you plan around holidays, special dates important to you that you’d like to make mention of, or even anniversaries or special events in the history of your blog.

I’m going to give the idea a try, and I already have Saturdays and Sundays blocked off for the regular weekly memes I’ve been doing for years, the Saturday Six and the Sunday Seven.

There’s already a date that jumps out at me this month. In fact, it hits at the end of next week, but you’ll have to drop back by to find out what’s so significant about it.

Would you consider an editorial calendar for your blog? Do you think it is something that would help you, or would it be just enough to drive you crazy?

Leave a comment and let me know!

the authorPatrick
Patrick is a Christian with more than 30 years experience in professional writing, producing and marketing. His professional background also includes social media, reporting for broadcast television and the web, directing, videography and photography. He enjoys getting to know people over coffee and spending time with his dog.

1 Comment

  • Yes I do, well kind of.

    I have a number of files on a folder called “Blog Ideas” some of them I want to write this week while other are a lower priority. However, I think you have to be flexible because of changing world events. I’m thinking about blogging tomorrow about the minister who burned the Quran and the persecution of Muslims here in the US. How Congress held hearing on Muslims terrorist and was mum on domestic terrorists such as the bomb that was planted on Martin Luther King Day

    I also have a lose weekly schedule, Sunday and Monday – politics, Tuesday – trans stuff, Wednesday – politics, Thursday – My Story, Friday and Saturday memes. I try to do yours on Saturday but sometimes you publish late or I’m busy in the afternoon so I’ll double it up on Sunday with a political blog posting.

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