Meeting blog deadlines is an important part of blogging because it helps your audience learn when to stop by. But in a pandemic, it’s easier said than done.
For years now, I’ve written about the importance of meeting blog deadlines. I consider it part of blogging consistently.
In fact, just a little more than a year ago, I wrote this:
The more you demonstrate that you’re not willing to post in a consistent schedule, the more you communicate to your regular readers that there’s no point in being a “regular” reader because there’s no “regular” schedule to look for.
I believe that now just as I believed it then.
But at the moment, we’re dealing with a very different world. We’re trying to navigate the unfamiliar territory of a global pandemic. With that, we’re facing an economy that’s taking a beating.
Some of you may have suffered a job loss or a furlough.
On the other hand, some have jobs that have been deemed “essential” and are still working, but perhaps you’re working more hours than normal.
I’d surprise no one by saying these are crazy times.
For those of us who work a “real job” that doesn’t happen to be the blog, there are new stresses we haven’t necessarily faced before. And, to put it mildly, that’s kicking the notion of meeting blog deadlines right in the can.
I’m struggling to do so. There have been a few days over the past six weeks that I’ve been as much as two days late getting a post up. And on those days that I do, I backdated the post so it falls on the appropriate day.
Yes, friends, that’s cheating.
Yes, friends, it drives me crazy that I’m not meeting my own deadlines.
But I also realize that since my primary job happens to be writing web content, the added stress sometimes makes it hard to write as far ahead as I’d like here.
In some cases, I’m doing a lousy job of it.
I’m working on it. Really. And in the meantime, until I get used to this temporary “new normal,” I appreciate your patience.
And thanks, as always, for reading.