Should Bloggers Dress for Work Before Blogging?


For some, working from home allows working in pajamas. But should bloggers dress for work when they sit down to write a post?

What do you wear when you work on your blog? Get your mind out of the gutter, people. It’s not that kind of question. Do you snuggle up in your recliner with a laptop or tablet in your lap? Or do you actually dress for work as if you’re reporting to the office with co-workers?

And does your answer really make a difference?

I spent several months working from home this year thanks to COVID-19. I did not come down with it. But as our company tried to reduce the number of people in the building at any one time, some wound up working remotely. As of a couple of weeks ago, as COVID-19 cases spiked again, I resumed working from home.

In my case, a group of managers, to which I am fortunate enough to belong, stay on a live video teleconference all day. That open line allows us to communicate as if we were all in the same physical location. So I get up, take a shower, and dress for work as if I were really going to the office. I sit at my work desk on my computer as if I were sitting at my desk at the office. My co-workers would see if I were sitting in my recliner in my bathrobe.

Even if I weren’t going to be on a videoconference all day, I would still dress for work. I think doing so brings an extra level of professionalism. I believe that it subconsciously helps you remember, “Hey, I’m working, not playing.” It puts you in the right mindset.

For many of us, the blog isn’t our ‘real’ job.

I realize some bloggers actually do make enough of an income that blogging is all they do. More power to them. If you’re reading this far, I bet you’re not one of those folks.

I’m certainly not one of them.

But the fact that our blog is a side passion — or maybe just a time-consuming hobby — doesn’t change the need to be as professional as possible. We still need to make sure we’re giving our readers our best. If we’re going to expect people to spend their valuable time on our site, we owe them that much.

As I write this, I’m sitting at my work desk and my desktop. It’s my workspace. I use it for my blog and I use it for my real job, too.

I don’t always write blog posts from here. Sometimes, I am sitting in the recliner or on the couch with the laptop when I write a post. I spent about an hour that way this morning adjusting some typefaces and colors on the blog.

But for this one, I wanted to see if attire and where I’m sitting makes a difference.

For some of us, I think it just might make a difference. I think it might put us in a mindset that we’re “working” rather than “playing.” Even if we convince ourselves that we never consider our blogging time to be “play,” it’s entirely possible our subconscious might.

So I am challenging myself this month to write as much as I can on this blog after I dress for work and report to the job…just off my living room.

A likely-familiar piece of blogging advice you hear at conferences urges you to treat your blog like a business. You should do so, the blog gurus say, even if you don’t make one red cent from your blogging endeavors.

Maybe treating your blog like a business when it isn’t one yet might be one more push to get you to that point.

Wouldn’t that be something?

Patrick is a Christian with more than 30 years experience in professional writing, producing and marketing. His professional background also includes social media, reporting for broadcast television and the web, directing, videography and photography. He enjoys getting to know people over coffee and spending time with his dog.