No, He Isn’t Really ‘Sir Ann’


A quick pet peeve: I just heard a commercial about a phone company that promises to reduce your bill, and one of the first soundbites comes from a customer (or actor portraying a customer) who says he is “sir ann” he pays too much for his service.

He’s who??

It took me a minute, and thanks to the remarkable Tivo, I reran the spot to figure out he was saying he’s certain he paid too much.

“Sir ann” requires more effort than just saying “sirt-un” and doesn’t even sound like the right word.  I’d love to play this guy the tape of his portion of the commercial and ask him if he really thinks his way is an improvement to the English language.

The sad part is he’d probably say he thinks it is.

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Patrick is a Christian with more than 29 years experience in professional writing, producing and marketing. His professional background also includes social media, reporting for broadcast television and the web, directing, videography and photography. He enjoys getting to know people over coffee and spending time with his dog.