Selling the Shot

Now that the Swine Flu H1N1 is sort of fading a bit, I wanted to share these public service announcements advertising the Swine Flu vaccine offered in 1976.

Here’s how the vaccine was advertised to the American public more than thirty years ago, complete with a “charming stewardess.”

Watch the video after the jump.



  1. […] Or perhaps it was Mexican politics, rather than US politics, behind the virus. Cab drivers in Mexico are spreading the rumor that the Mexican president is behind the swine flu crisis as an effort to increase his approval ratings after a controversial election in 2006. The Mexican people would see him as handling the crisis well and protecting the Mexican people from its further spread. This version sounds a lot like one of the main conspiracy theories of the 1976 swine flu: a soldier in Fort Dix, New Jersey, was the only death and the only confirmed case of swine flu that year. Because of this single case, and the few hundred others around Fort Dix who had flu-like symptoms, a massive swine flu vaccination program was initiated by President Gerald Ford, perhaps to boost his approval ratings and make him look like he was protecting the populace, at a cost of approximately 135 million dollars. You can enjoy some of the now hilarious ad campaigns for people to get vaccinated in 1976 here. […]

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Patrick is a Christian with more than 29 years experience in professional writing, producing and marketing. His professional background also includes social media, reporting for broadcast television and the web, directing, videography and photography. He enjoys getting to know people over coffee and spending time with his dog.